Amethyst (H1) schizopetalous flowers; VII-VIII; dark green foliage. ‘W. G. Notley‘ is a greatly improved variety.
Wild-collected; found by Miss Winifred Whitley (Broadstone, Dorset, England) by 1933, and introduced by Maxwell & Beale (Broadstone) in 1934. It was stated then to be a hybrid between E. cinerea and E. [i.e. Calluna] vulgaris.
Named after Miss Whitley, the discoverer of this plant.